Manulife wins four accolades at the Hong Kong Insurance Awards 2019

For Immediate Release

October 30, 2019

TSX/NYSE/PSE: MFC         SEHK: 945

Hong Kong – Manulife Hong Kong took home four honours from the Hong Kong Insurance Awards 2019 in recognition of its product innovation and service excellence, as well as its commitment to providing an equitable workplace. The company won the “Outstanding MPF/Employees’ Benefit Product/Service” and “Outstanding Equal Opportunity Employers” awards and was in the top three for “Outstanding Integrated Marketing Strategies” and “Most Innovative Product/Service – Life Insurance (Health)”.

Organised by the Hong Kong Federation of Insurers (“HKFI”) in collaboration with South China Morning Post, the 6th Hong Kong Insurance Awards is one of the most prestigious and reputable annual celebrations in the Hong Kong insurance industry, highlighting outstanding performance and innovation among the industry’s key players.

Guy Mills, Chief Executive Officer at Manulife Hong Kong, said: “We are thrilled to have won such a prestigious series of awards. These honours are testament to the efforts we put in to bringing best-in-class products and services to our customers. In addition, our company’s success is down to our remarkable workforce, and we pride ourselves on being a company where everyone feels at home. We appreciate these awards, which motivate us even more to make strides in delivering the kind of innovations that meet our customer’s needs and benefit society at large.”

Winning the “Outstanding MPF / Employees’ Benefit Product / Service” award recognises Manulife Hong Kong as a leader in digital employee benefits services. Aimed at creating a speedy and paper-free experience for employers and employee customers, the company has innovated a number of forward-thinking e-tools; namely, ClaimSimple.hk, a 3-in-1 web-based platform for eClaims, eMedical card and network doctors search in one go; ec-Work, a market-first mobile app facilitating easy administration of HR and MPF administrative management; and BuySimple.hk, a one of a kind online self-serve tax deductible voluntary contributions application platform.

The top honour in “Outstanding Equal Opportunity Employers” award reinforces the company’s extraordinary success in creating an all-inclusive and welcoming workplace where employees are all treated equally. With diversity and inclusion in its DNA, Manulife embraces diversity across gender identity, age, family status, sexual orientation, disability and ethnic origin, and has been committed to fostering equal opportunity policies and practices across the whole company. 

Manulife Hong Kong was also honoured in the “Outstanding Integrated Marketing Strategies” category in recognition of its success in gaining headwind in the Voluntary Health Insurance Scheme (VHIS) initiative. The company focused its campaign efforts in reminding consumers the potential damage facing insufficient medical coverage. The powerful storytelling was executed unconventionally and mapped against purposeful consumer touchpoints cross multiple digital and traditional platforms.

In the “Most Innovative Product / Service – Life Insurance (Health)” category, Manulife is recognised for its innovation in designing ManuLove Care for “sandwich generations”. Extending Manulife’s holistic suite of protection solutions for customers, ManuLove Care is a first-in-market critical illness solution for a family which breakthrough the framework of general critical illness product. It uniquely extends protection to the insured’s parents and children, and to any future children, with no underwriting required.

This year, 17 award categories have been formed to raise standards across the industry. The prominent panel of judges was comprised of respected figures from the insurance industry and related fields in Hong Kong. They selected the most deserving finalists and winners to set benchmarks and maintain superb professional standards across the industry.